Creative Process

I had the pleasure of designing a new business logo for the lovely ladies at AB² Talent when they launched their new website in 2016.

We settled on the design pretty quickly but the colors were a little trickier! We finally decided on two variations of the logo (horizontal and vertical) and this pallet.

I love designing sales newsletters… but there’s a warm place in my heart for those newsletters I get to write, design and send that aren’t all about sales. Here’s one for Sale-in-a-Box from Thanksgiving this year.

On the business side, the open rate was an awesome 16.81%… =)